Sprememba exact keyword obnasanja v Adwordsih

Sredi meseca maja naj bi Adwords zacel drugace tretirati exact keyworde: po novem to ni samo exact, ampak tudi zatipkane in mnozino pa se kaj.

In mid-May, we're making improvements to our exact and phrase matching options so your ad will be eligible to show when people search for close variants -- yes, that includes misspellings -- of your keywords. In addition to misspellings, other close variants include singular and plural forms, acronyms, stemmings (such as floor and flooring), abbreviations, and accents.

Tukaj je malo vec napisano in postopek, kako se to izklopi:

https://support.google.com/adwords/bin/answer.py?hl=en&answer=2537522

še slo verzija: http://adwords-si.blogspot.com/2012/04/nov-nacin-ujemanja-za-kljucne-besede-s.html