G navodila za ocenjevalce strani, marec 2013

G navodila za ocenjevalce strani, marec 2013

Navodila z praktičnimi primeri za paznike in trenerje v živalskem vrtu o tem kaj je keyword stuffing, css keywords addons, sneaky redirects, sites cloaking, kaj so fake search engines , doorways , affilaite sites .... :)

evo za teaser , kako G definira thin affiliate :

To help determine if a page is a thin affiliate, you can do the following:

• Look for original content on the page. The quality of an affiliate page or site depends on how much added value, usefulness, or original/additional information is available on the page that is not easily available elsewhere on the web. If the page has the same “cookie-cutter” text or functionality found on dozens or hundreds of other sites, it is more likely to be spam.
• Look at the domain registrants. If clicking a button takes you to another page, check to see “whois” the registrant (or owner) of the two domains. If the registrant is the same, the page is typically not a thin affiliate. Please follow the instructions for checking “whois” in Section 12.3.8.

12.6.2 Recognizing True Merchants
Features that will help you determine if a website is a true merchant include:
• a “view your shopping cart” link that stays on the same site.
• a shopping cart that updates when you add items to it.
• a return policy with a physical address.
• a shipping charge calculator that works.
• a “wish list” link, or a link to postpone the purchase of an item until later.
• a way to track FedEx orders.
• a user forum that works.
• the ability to register or log in.
• a gift registry that works.

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