Google AdWords Business Training (112 € ), video 3 Hours
David Black is one of the UK's leading AdWords trainers and consultants, with over 6 years helping hundreds of businesses to reach their goals. He is a Google Partner and ranked among the top 100 freelancers in the world on People Per Hour.
Section 1 - Advertising On Google: Core Principles
Lecture 1: Intro: What Is Google AdWords? 07:14
Lecture 2: How Google Organises & Ranks Competing Adverts 07:27
Lecture 3: The Search & Display Networks 04:22
Lecture 4: The AdWords Account Dashboard 12:55
Lecture 5: Live Demonstration: The AdWords account dashboard 05:04
Lecture 6: Optimising Your Landing Pages To Improve Quality Scores 04:10
Lecture 7: Keyword Match Types 07:40
Section 2 - Building Your AdWords Campaigns
Lecture 8: How To Research Profitable Keywords 05:55
Lecture 9: How To Structure Your AdWords Campaigns 06:07
Lecture 10: Live Demonstration: Adding keywords 03:44
Lecture 11: Live Demonstration: Adding negative keywords 02:07
Lecture 12: Writing Winning Text Adverts 07:07
Lecture 13: Dynamic Keyword Insertion Tokens 06:00
Lecture 14: Ad Extensions 06:17
Lecture 15: Live Demonstration: Ad Extensions 05:05
Lecture 16: Step by Step Walkthrough of the AdWords Setup Process 11:40
Section 3 - Remarketing On AdWords
Lecture 17: What Is Remarketing? 04:15
Lecture 18: Live Demonstration: Setting Up Your Remarketing Campaign 03:40
Section 4 - Campaign Settings
Lecture 19: Campaign Type 02:25
Lecture 20: Networks 00:52
Lecture 21: Devices 00:40
Lecture 22: Location Targeting 02:18
Lecture 23: Languages 01:02
Lecture 24: Bid Strategy 5 slides
Lecture 25: Delivery Method 3 slides
Section 5 - Performance Tracking
Lecture 26: Live Demonstration: Setting Up Conversion Tracking 3:00
Lecture 27: Live Demonstration: Linking AdWords to Analytics 03:22
Section 6 - Managing & Optimising Your AdWords Campaigns
Lecture 28: Optimising Your AdWords Campaigns 12:49
Lecture 29: AB Split Testing 02:18
Section 7 - Glossary
Lecture 30: Ad Group Text
Lecture 31: Ad Position 1 slide
Lecture 32: Ad Rank 8 slides
Lecture 33: Click Text
Lecture 34: Click Through Rates (CTR) Text
Lecture 35: Daily Budget Text
Lecture 36: Keyword Text
Lecture 37: Impressions Text
Lecture 38: Quality Score 9 slides
Lecture 39: Relevance Text
http://udemycoupon.discountsglobal.com/go/100-off-google-adwords-business-training-course-coupon-free/15286